I wanted to take the time to write about my experience on how to become an SEO specialist these days for two reasons: SEO is changing SO much, and, it’s SUCH an underrated career path that many people don’t consider. In fact, I do have a hunch that most...
I get it—as a small business owner, you’re the CEO, the janitor, and the customer service rep all at once. 😵💫 Who has time for SEO? But here’s the secret: you don’t need to be an expert to see results. I hear it all the time: ‘Becca, I’m just a small...
So, you’ve got your first few clients and you’re ready to grow. 🚀 But how do you manage 5, 10, or 20 websites without losing your mind? You’ve moved past the “learning” phase and you’re starting to land real clients. 🥂 But here’s the reality: managing SEO...
LinkedIn can feel like a stuffy “suit and tie” event, but for an SEO specialist, it’s actually the best place to find people who have the budget to hire you! 👔 LinkedIn is the one place where business owners are actually looking for help. But let’s be...
Have you ever felt like your blog is just a random pile of posts? 📚 You write about one thing on Monday and something totally different on Friday, and Google is left scratching its head. You and your readers might be too. Haha When you first start a blog, it’s...
Let’s be honest: SEO is a long game. It’s not like running an ad where you see results in an hour. But how do you know if your ‘hustle’ is actually paying off? Especially if you have clients! Clients are always wanting to predict the future with SEO. They...
One of the biggest questions I get is: ‘Becca, how many keywords should I use?’ or ‘how many times should I put this keyword in my post?’ The answer isn’t a magic number, and it’s definitely not ‘as many as possible!’ If...
So, you’ve got a product the world needs to see. 🌎 But where do you build your digital shop? Picking an e-commerce platform is like picking a house—some come fully furnished (Shopify), and some are ‘fixer-uppers’ that let you knock down any wall you want...
Trying to pick an SEO tool is like trying to pick a favorite MTG card—there are way too many options, and if you pick the wrong one, you’re just wasting mana (and money!). 💸 You don’t need all 9 of these tools to succeed. You just need the right one for your...